No app store category is more complex than Games. There are 17 subcategories—far more than any other single category of app—and the popularity of each changes with relative frequency.
Additionally, there are more games on Android than any other category of app (nearly 3 million) and, on average, 506 games are added daily.
So, in this highly competitive Games category, what is an app developer or publisher to do? How can they not only stand out among the sheer volume of Games, but also know which subcategory presents an opportunity and which is not worth the time?
Our latest Insights report will answer these questions.
Using Apptopia’s proprietary Stores & Category data, this report provides a breakdown of the competitiveness and opportunity for the most and least viable game subcategories.